Temperatures are soaring, and so is the popularity in contactless card machines.

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  3. Temperatures are soaring, and so is the popularity in contactless card machines.

The days of typing in your pin number for smaller purchases are on the decline as the popularity of customers choosing to pay using contactless card machines grows, with many now preferring to pay via the tap-and-pay facility.

In December 2016, contactless payments accounted for over 25% of total card purchases in the UK, up from 11% a year ago. Further downward pressure on ATVs is stemming from changing consumer preferences. Visa and Mastercard, the two biggest card issuers, now require retailers to adopt contactless payments when they install new readers. In 2015, 15 million contactless cards were issued according to the British Bankers’ Association, and the transaction limit for contactless payments was raised from £20 to £30 in September 2015 although the average value for a contactless payment is just shy of £9 at £8.60.

WTS are one of the UK’s market leaders in delivering contactless payment technology. We deal with all types of businesses from sole traders and retail stores, through to hotel chains and some of the UK’s leading sporting and entertainment venues. Regardless of what product your business is selling, WTS’ consultants can support your business to get you equipped with the latest in contactless technology. Our incredibly simple refreshing approach is the reason why thousands of UK businesses choose us as their preferred supplier of credit card terminals.

What are the main reasons for getting equipped with a contactless card reader for summer 2017?

Reduce trips to the bank – Handling less cash means fewer trips to the bank and more money back into your business.

Never miss a sale – Maximise every sale. By having a contactless card reader, you are giving customers the flexibility in being able to buy your products anywhere at any time, increasing sales opportunities and generating more revenue for your business.

Keep ahead of your competitors – Customers are more likely to shop at a store that offers contactless card payments. It builds trust and also presents a professional image.

Content customers – By offering a contactless card reader, payments are processed in seconds and it can help eliminate lengthy queues during peak periods.

Added security – By choosing one of the latest contactless card payment machines you are helping protect your company from fraudulent transactions, and using a contactless card reader gives an instant authorisation.

WTS provide one of the quickest turnarounds in the payment industry, and in 2016 we had most customers set up with their contactless debit card machine in 48 hours. We specialise in last minute bookings and are also able to provide short term rental, so if you’re testing out the water but don’t want to commit to a long term arrangement, we have a solution to meet your needs. To discuss getting equipped with a contactless payment machine please get in touch today on 0845 459 9984 or email sales@wirelessterminalsolutions.co.uk.

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